Web design of a tourist apartments website
Note This website was renovated in Jan. 2022, please read the updated case study.
Client Lisbon Apartments (lisbonservicedapartments.com)
Challenge Complete renewal of a website dedicated to short-stay apartments in Lisbon, aiming to attract more visitors and increase online bookings
Solution ESTREIA provided a service with the following aspects:
- Responsive web design and content that promotes the apartments to 3 targets as “our house in Lisbon”: tourists, students and executives;
- Valuing the apartments, location and included services, through image slideshows, client testimonials, surrounding points of interest, weather information, and rankings at the most popular online booking portals;
- Content was published in 5 languages – Portuguese, English, German, Spanish and French;
- Website was connected to Joomla back-office, so that the customer can easily update its content;
- Customer receives statistical reports with metrics and goals, like online bookings;
- Search engine optimization was done, and website was also submitted to the main portals;
- An AdWords online advertising campaign was configured, attracting relevant visitors to the website.
Results The Lisbon Apartments website received bookings daily and ranked high on Google, in searches relevant to its business, like “short stays apartments lisbon“, “apartments for students in lisbon” among others.
Dates Oct 31, 2014 / Apr 21, 2017 (mobile version)