Web design for a furniture brand
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Client POLIMÓVEL – Decorações
Challenge POLIMÓVEL is a furniture shop in Lisbon, and they hired ESTREIA to build their online store. The site should attract potential buyers from search engines and online ads, and provide sales.
Solution ESTREIA delivered an online shop with the following characteristics:
- Communication and custom web design suited for a furniture shop;
- Responsive design, for desktops and mobile devices;
- Online catalog with about 450 products, full with specifications and image galleries;
- Implementation of e-commerce functions like shopping cart, payment options by ATM references and bank transfer, and order management;
- Other features like local search, discount coupons, promotions and sharing options to the social networks;
- Website was connected to WordPress, and a training session was held with the staff, focused on updating tasks;
- Customer receives statistical reports with metrics and goals, like sales and contact forms;
- An AdWords online advertising campaign was set up, attracting relevant visitors to the site;
- Consulting was provided throughout the work, including setting up a web hosting and a digital certificate;
- Search engine optimization was done, and a Facebook page was created.
Results The shop generated frequent business leads, and ranked high on Google, in searches relevant to the customer’s business, like “sofás lisboa” (sofas in Lisbon) and “loja de móveis lisboa” (furniture shop in Lisbon) among others.
Date Aug 16, 2016